What are Cookies?
Cookies are a set of text and numbers that are stored into your browser memory in the form of a URL, to assist the browser in remembering user information that was previously used when the web page was last visited. Cookies can be accessed by the user computer or by the web server. A cookie itself does not contain any real information, since it is only a small text-string file. It is the browser that can read a cookie after it retrieves the cookie stored from the computer.
There are two types of cookies. Session cookies are temporary and are deleted once the visited site is shut down. Persistent cookies are permanent and are stored in the browser's subfolder. The server activates persistent cookies once the site that created them in the first place is re-visited.
Cookies also permit mutual exchange between our blog and its visitors. You can browse, access and share the information we publish on our blog, and in turn, All That SaaS can share relevant ads with you.
What types of cookies does All That SaaS use?
All That SaaS uses certain tracking technologies or tools that help us collect user cookies.
We use 2 types of cookies that are used by our tracking technologies:
Session Cookies — these cookies help a user to move from page to page within our web page without having to provide the same information that was already inserted into the site on first visit. Session cookies are transient, the browser needs them to recognize a user without requiring authentication on each visit made next.
Persistent Cookies — these cookies help us remember the user activity on our web page. This includes behavioral data, preferences used for settings and content engagement metrics. Persistent cookies aid us in our analytic research and help us create statistics on user traffic and interest. Cookies generated from social media activity, ad viewership and analytics are all part of persistent cookies.
Here is a list of all tracking technologies used on the All That SaaS blog:
|Google Analytics||Performance Tracking — We use Google Analytics to track in what way our visitors access, interact with, and behave on our blog. |
Campaign Tracking — We use Google Analytics to determine what amount of user traffic is generated by each marketing campaign
|reCAPTCHA||Performance Tracking — We use this tool to keep our platform clean from spam and abuse. It enables the web page to detect a human user from a bot.|
|Social Media Tracking — We use multiple Facebook trackers for re-marketing and advertisement purposes that allow us to track engagement and conversions from Facebook campaigns and content shared on our official Facebook handle.|
|HotJar||Performance Tracking — We use this analytics tool to gather qualitative data for marketing purposes and how we can improve established communication channels with our readership.|
|Google AdWords||Performance Tracking — We use Google AdWords for tracking, analysis and advertising on the Google Search and Google Display Network.|
You can modify your browser Settings if you want to alter and/or block cookies on several sites. This way you'll get a notification asking for your permission for each web page you visit. You can also stop receiving cookies altogether by referring to your browser settings.
Refer to the list below to visit the help-page on how to modify Cookie Settings on each of these browsers:
- Google Chrome
- Internet Explorer
- Mozilla Firefox
- Android Browser